CUTTING-EDGE TRAINING ON YOUR SCHEDULE

iA American’s Virtual Training Network is like having a trainer on staff 24/7. On-demand learning modules provide an accelerated learning environment to sharpen you and your personnel’s selling skills. No more information lost due to gaps between training or time wasted searching YouTube for valuable training content.

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Maximum Skill Development and Accountability

iA American’s Virtual Training Network is an interactive video-based curriculum that uses engagement triggers to elicit responses from users. Active learning helps users better grasp the material and retain more of what they learn. And integrated push alerts keep management informed of progress so personnel can be held accountable.

Experience the Dynamic Training Content of iA American’s Virtual Training Network

F&I Training

GAP Comparison

The benefits of getting GAP through the dealership

The Stapler Close

The iconic VSC objection handling technique

Base Payment Disclosure

Disclosing a base payment ethically and correctly

Sales Training

Play Video

Appointment Setting

Setting successful customer appointments, whether in-person, online, or over the phone

Play Video

Needs Analysis (Part 1)

Conducting an effective needs analysis with your customer

Play Video

Sales: The Two Buying Questions

What two questions does a customer ask themselves before walking into the dealership?

About Us

Headquartered in Las Vegas, Nevada, iA American Training Institute’s forward-thinking approach has generated best-in-class training content for retail sales and finance professionals. The curriculum for all courses is based on iA American Training’s uniquely developed customer-centric processes, which recognize that a shift in mentality and focus is necessary in the face of today’s more informed, internet-educated customers.

Eric “Frenchy” Mélon

Head of Training & Development

An industry legend, Eric, or “Frenchy” as he is widely known, has spent more than 32 years in the automotive industry, training thousands of successful sales and management personnel throughout the world.

Prior to joining iA American, he directed sales training initiatives and national dealer relations growth for First Dealer Resources. Frenchy also served as a Dealer Development Consultant for Chicago-based Stuker & Associates, a world-renowned sales training organization. While there, he was responsible for both national and international accounts, training management and sales personnel throughout the United States, Australia, Canada and Europe.

Prior to Stuker, Frenchy enjoyed a successful career working in automotive retail, with extensive experience in sales, sales management, and upper management.

Tony Dupaquier

North American Training Director

Tony Dupaquier is considered the industry’s most forward-thinking F&I and sales trainer and consultant. Having created the Y.E.S. processes, which address the challenges of working with today’s customers, Tony leads the team of certified training & development specialists at iA American in curriculum development and training strategy.

With more than 30 years in the industry, Tony has held nearly every position in variable operations, from salesperson to general manager, and is a former Nissan National Walk-Around Champion. He has been a featured workshop presenter at the NADA Convention for a number of years, addressed international dealer groups on F&I and sales techniques, and spoken at numerous 20 Groups and dealer associations. He also contributes F&I articles to many industry publications.

Mike Holliman

National Director of Training & Academics

A natural leader, Mike is well known for the energy and extensive knowledge he brings to his training classes. With over 30 years of experience in automotive retail, his students describe him as a “real car guy.” Having reached the pinnacle of his retail career, serving as a general manager four dealer groups and then as a managing partner, Mike transitioned to automotive training seven years ago and serves as the head trainer at our Oklahoma City training facility.

Eric “Frenchy” Mélon

Head of Training & Development

An industry legend, Eric, or “Frenchy” as he is widely known, has spent more than 32 years in the automotive industry, training thousands of successful sales and management personnel throughout the world.

Prior to joining iA American, he directed sales training initiatives and national dealer relations growth for First Dealer Resources. Frenchy also served as a Dealer Development Consultant for Chicago-based Stuker & Associates, a world-renowned sales training organization. While there, he was responsible for both national and international accounts, training management and sales personnel throughout the United States, Australia, Canada and Europe.

Prior to Stuker, Frenchy enjoyed a successful career working in automotive retail, with extensive experience in sales, sales management, and upper management.

Tony Dupaquier

North American Training Director

Tony Dupaquier is considered the industry’s most forward-thinking F&I and sales trainer and consultant. Having created the Y.E.S. processes, which address the challenges of working with today’s customers, Tony leads the team of certified training & development specialists at iA American in curriculum development and training strategy.

With more than 30 years in the industry, Tony has held nearly every position in variable operations, from salesperson to general manager, and is a former Nissan National Walk-Around Champion. He has been a featured workshop presenter at the NADA Convention for a number of years, addressed international dealer groups on F&I and sales techniques, and spoken at numerous 20 Groups and dealer associations. He also contributes F&I articles to many industry publications.

Mike Holliman

National Director of Training & Academics

A natural leader, Mike is well known for the energy and extensive knowledge he brings to his training classes. With over 30 years of experience in automotive retail, his students describe him as a “real car guy.” Having reached the pinnacle of his retail career, serving as a general manager four dealer groups and then as a managing partner, Mike transitioned to automotive training seven years ago and serves as the head trainer at our Oklahoma City training facility.

Test Drive the Platform Today!

See for yourself how iA American’s Virtual Training Network can improve your dealership’s performance.

F&I Training

F&I Training

Sales Training

Monthly Plan

$399

Rooftop (up to 5 users) No activation fee. No long term contract.

Individual Monthly Plan

$399

/ month

Sales Training

Monthly Plan

$499

No activation fee. No long term contract.

Frequently Asked Questions

Why do my people need access to a Virtual Training Network?

With constant access to multiple media outlets (Facebook, Twitter, YouTube, etc.), it only makes sense to have an outlet that caters directly to your employees’ personal development within their specific job duties. This ensures that your people will have the power to perform at all times.

Is iA American Training Institute moving away from face-to-face training in the dealership?

No. iA American Training Institute will always be the leader in boots-on-the-ground training in the dealership. iA American’s Virtual Training Network is designed as a supplement for when your personnel need a quick boost to their working day, or they need to remind themselves of a closing technique they learned in one of our workshops. iA American’s Virtual Training Network also gives us a platform to bring you updates regarding production, compliance, and leadership instantaneously.

Will I be able to monitor my people and how much they are using the system?

Yes, you’ll have access and so will we. We’ll both be able to monitor the system and know who is and is not spending time investing in their own growth within your organization.

How often will new content be added to the system?

As often as possible. As the industry continues to evolve, we will add content that is relevant and timely.

What People Are Saying About iA American’s Virtual Training Network

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About Us

Headquartered in Las Vegas, Nevada, iA American Training Institute’s forward-thinking approach has generated best-in-class training content for retail sales and finance professionals. The curriculum for all courses is based on iA American Training’s uniquely developed customer-centric processes, which recognize that a shift in mentality and focus is necessary in the face of today’s more informed, internet-educated customers.

Customer Support

Would you like to speak with our team? We can be reached Monday through Friday, 8:00 am to 4:00 pm CST.

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